e CRM Complete Solution
Choose one or all of the following electronic Customer Retention Marketing (e CRM) components to best suit your Internet marketing strategy.
e-Newsletter Marketing
General Features:
- » A newsletter template specifically designed to your requirements
- » Additional information fields
- » You can collect unlimited amount of additional information about your members such as age, gender, address, etc. You can use this information to personalize your newsletters.
- » Member ban and black lists so you can automatically insert unsubscribed members into black lists or generate ban lists to avoid future mailings to those members.
- » Auto purging allows you to purge members based on certain criteria.
- » Purge bounced members or implement certain bounce levels such as hard or soft.
- » Member area allows you to provide members with login access to a secured member area to update their personal information or manage their mail list subscriptions
Reports & Statistics
- » Member newsletter open reports
- » Member bounce detection reports
- » Real time SPAM rating and advisor to increase email delivery success
- » Required bandwidth estimator for email campaigns
- » Newsletter email open rates and statistics
- » Newsletter click through statistics
- » Tracking email forwards
- » Bounced email filtering and handling
- » Detailed bounce detection reports and statistics
- » Campaign performance comparison
- » Multiple mail list selection for email campaigns
- » Segmentation and filtering for email campaigns
- » Scheduling options
- » WYSIWYG rich text editor
- » Email notifications upon campaign delivery
- » Different from/reply-to and return path email addresses
- » Newsletter preview
Campaign Sending
- » Detailed email campaign reporting
- » Real time email campaign sending activity
- » Ability to pause and resume ongoing email campaigns
- » Real time email open and link click through statistics
- » Auto email sending failure detecting and resuming
Email Personalisation
- » Personalisation based on member information such as First Name and Last Name
Subscription and Unsubscription
- » Allow visitors and customers to subscribe or unsubscribe by sending a simple email to a defined email address. The application will do the rest.
SMS Marketing
- » Upload your customers’ bookings via a CSV file, including Name, Check in Date and Mobile Number
- » If you use our booking engine we will automatically import the bookings for you at a click of a button
- » SMS customers a specified number of days prior to check in
- » Report on SMS success
- » Simple, easy to use online application to ensure a personal touch
e-Postcard Marketing
- » Custom designed e-postcard
- » Upload customer bookings via a CSV file
- » If you use our booking engine we will automatically import the bookings for you at a click of a button
- » Send a personal email using your designed e-postcard to your client a specified number of days after check out